How to Use Yammer to Measure Employee Morale and Sentiment

Employee morale is extremely important for productivity, retention, and recruiting. Most disengaged employees tend to be the ones with the lowest morale, and it's costing businesses billions of dollars. A report from Gallup stated that 70 percent of employees are disengaged, and it costs the U.S. $450 - $550 billion per year. But here's the kicker: companies with engaged employees (which tend to be happier) could earn up to 22 percent more than their competitors.

Measuring sentiment presents an extremely complex task. For administrators, it's impossible to extract every message and score sentiment and emotion. It could take weeks or even months to aggregate the scores and gain insights into your organization.

Luckily, there are text and sentiment software solutions that make this task much more manageable. With technology solutions, the thousands of messages generated on Yammer every day can be easily analyzed. After effectively driving adoption and engagement, Yammer can serve as a proxy for you to gauge employee morale and sentiment.

With analytical tools like GoodData Yammer Analytics, Human Resources and Corporate Communications can monitor sentiment daily. This allows you to identify and address issues before they affect the overall organization or to measure the effectiveness of employee morale programs.

If you do find an issue with your employee morale, some programs that may help include:

• Increasing communication (try Yammer!)
• Recognition programs
• Unexpected rewards
• Monetary rewards for exceptional performance
• Team-building events
• Daily scrum-style meetings

How are you currently tracking employee sentiment? What tools do you use? If you want to get a quick view of your Yammer network, check out the free trial or contact us to walk you through it.

This is part five of a five part series on how your organization can use Yammer analytics to unlock the full potential of your Yammer investment.

Part 1: There's 365% ROI on the line. How solid is your Yammer investment?

Part 2: Identify Top Performing Groups and Replicate their Success

Part 3: How to Discover Unanswered Questions in Yammer and Increase User Trust

Part 4: Uncharted Territory: How to Find Top Yammer Influencers and Champions

• See more at: /blog/measure-employee-morale-with-yammer/

If you do find an issue with your employee morale, some programs that may help include:

• Increasing communication (try Yammer!)
• Recognition programs
• Unexpected rewards
• Monetary rewards for exceptional performance
• Team-building events
• Daily scrum-style meetings

How are you currently tracking employee sentiment? What tools do you use? If you want to get a quick view of your Yammer network, check out the free trial or contact us to walk you through it.

This is part five of a five part series on how your organization can use Yammer analytics to unlock the full potential of your Yammer investment.

Part 1: There's 365% ROI on the line. How solid is your Yammer investment?

Part 2: Identify Top Performing Groups and Replicate their Success

Part 3: How to Discover Unanswered Questions in Yammer and Increase User Trust

Part 4: Uncharted Territory: How to Find Top Yammer Influencers and Champion