Breaking Free from the BI Tug-of-War: A Smarter Approach for the Modern Enterprise

BI tools are caught in a constant struggle between inefficient centralization and self-service chaos, leaving many organizations stuck with the worst of both worlds — overwhelmed and underdelivering data teams presiding over a wild west of inaccurate metrics and abandoned dashboards. The result? BI is both costly and underutilized, with most organizations struggling to achieve even 29% percent user engagement.

A New Approach: Product Thinking Meets Hybrid Governance

Today’s data innovators are seeking a way out by embracing data and analytics product thinking and hybrid governance models to combine high-quality metrics with strong end-user autonomy. These approaches embrace iterative development, product-focused delivery models, and strong governance — while bringing analytics out of unloved BI interfaces to the places where people actually do their work. However, existing BI tools are built for another era and lack the flexibility and features for this new world.

The ideal solution should be built to navigate these new frontiers by seamlessly blending strong governance with end-user autonomy. It should allow data and product teams to iterate quickly while ensuring reliability and trust. It should support self-service, integrate easily into existing workflows, and provide user-friendly, AI-driven insights that empower users. That’s where GoodData steps in.

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Self-service, reporting, embedding, and data modeling in one modular analytics platform.

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Empowering Developers Without Compromising User Experience

At GoodData, we’re proving that delivering the best experience for developers and end users needn’t be a trade-off. Built from the ground up for data innovators, GoodData Business Intelligence combines a foundation of trusted, centrally modeled data and robust engineering practices with easy self-service and highly customized data apps. Data and product teams can rapidly develop valuable data and analytics products, while end users get the answers they need through intuitive interfaces and advanced conversational AI.

Fundamentally, we believe:

1. Data must be accessible where people actually work, not locked in a BI interface.
2. Trust is mandatory and delivered via code, not hope. APIs and SDKs for everything.
3. Automation is core to BI and necessary for developers and end users alike.
4. Integrations with AI and underlying data architectures are a must.
5. Composability rules the day; build once, reuse infinitely.

GoodData Business Intelligence has been built with the above principles in mind. To offer the best possible end-to-end analytics experience to both developers and users, it is deeply integrated into our GoodData Analytics Lake data platform and GoodData Artificial Intelligence. Plus, it works effortlessly with your existing cloud data warehouse or AI tools.

On a feature-by-feature basis, it is the most complete analytics platform on the market. You can:

1. Model data with our open semantic layer — use our metrics with any downstream application including competitor BI.
2. Query data where it is or move it into memory thanks to our advanced caching and query optimization.
3. Build using engineering principles with SDKs, APIs and CI/CD integration.
4. Scale to easily support tens of thousands of tenants or concurrent users.
5. Embed our UI components including AI chatbot and self-service tools, not just dashboards.
6. Deeply integrate AI and BI capabilities in our UI or yours.

Ready to Break Free From Legacy BI?

Ours is a very different approach to that of tired desktop business intelligence. By combining the best advancements from software and data engineering with our flexible, user-friendly business intelligence tooling, data and product teams can rapidly deliver innovative data products to the places where users actually need them. Now you no longer need to choose between governance and agility; our revolutionary platform delivers both. To see it in action, start a trial now.